Introduction (00:00:00)
Title Slide (00:02:36)
What is the “Base of the Pyramid”? (00:04:04)
Many Companies are beginning to experiment with the BOP (00:12:47)
Growing Momentum in the BOP Space (00:13:46)
Base of the Pyramid Learning Lab (00:15:36)
BOP Learning Laboratory (00:15:54)
Partners (00:18:13)
BOP Research Design (00:18:51)
BOP Cases Examined (00:21:38)
Two Complementary Strategies (00:22:28)
Quote – Prahalad (00:27:19)
Existing Theory Does not Explain this Phenomenon (00:59:21)
Stakeholder Literature (00:59:33)
Innovation Literature (01:01:57)
IB Literature (01:04:18)
Questions (01:05:25)
The Base of the Pyramid (01:06:24)
Theoretical Model (01:06:47)
The Impact of Multinational Strategy (01:10:30)
BoP Entry (01:14:30)
Succeeding in the BoP (01:19:49)
Predictors of Successful Innovation for the BoP (01:20:22)
Future Research (01:24:51)
Presentation of Tile (01:25:53)