PEAK: Pricing Access to Electronic Knowledge

• Descendent of UMDL Intellectual Property and Economics subgroup.

• 3 years, large scale field trial to test novel product bundling and nonlinear pricing schemes for digital information.

• Partnership with Elsevier: 1200 journals, multiple campuses and commercial labs.

• Rollout: May 1997

• Research Director: Prof. Jeff MacKie-Mason

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