Erin Krupka

Research Areas

Biography

Erin Krupka is professor at UMSI. Krupka, who joined the faculty at UMSI in 2009, has served as director of the doctoral program from 2019 to 2023, was appointed associate dean for faculty in July, 2023 through December, 2026. An experimental behavioral economist, Krupka’s research focuses on motivating individuals to engage in behaviors that benefit organizations and communities, as well as bringing about shifts in values and culture within these contexts. During her time at UMSI, Krupka has secured funding from prestigious institutions such as the National Science Foundation, the Donaghue Foundation and the Robert Wood Johnson Foundation. Her papers can be found at her web page.

Krupka teaches in the areas of behavioral economics, organizational management and choice architecture. She has been honored with the UMSI's Teaching Award and the Honored Instructor Award from the University of Michigan Housing. She has also been nominated twice for the University of Michigan's Golden Apple Teaching Award.

Pronouns

She/hers

Areas of interest

Erin Krupka's research interests are in the areas of behavioral and experimental economics, and she is particularly interested in topics such as social norm emergence, compliance, transmission and maintenance. As an interdisciplinary behavioral economist, she also studies how social norms and identities shape ethical conduct, cooperation, polarization, and collective outcomes.

Honors & Awards

Economic Science Association Prize for Exceptional Achievement 2025
Society of General Internal Medicine Best Published Research Paper of the Year Award, JAMA Internal Medicine 2025
Big Ten Academic Alliance Academic Leadership Program (ALP) 2024–2025
Honored Instructor Award from Univ. of Mich. Housing 2018–2019
Univ. of Mich. School of Information Outstanding Teacher Award 2010–2011